I Want Choo by Jimmy Choo is an Amber Floral fragrance launched in 2020 for women. Built around the fascinating, almost hypnotic, red spider lily, I Want Choo is a deep yet uplifting floral scent combining soft vanilla notes with the sensual vibes of jasmine sambac. A burst of fruity notes combines the sparkling citrus of mandarin juice and contrasting smooth, velvety peach. Created in collaboration with Louise Turner, Sonia Constant and Antoine Maisondieu.