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Chopard collaborated with the Cannes Film Festival and updated the honor for the Palme d'Or ("Golden Palm") in 1998. Chopard likewise supports the Male and Female Revelation of the Year grants at Cannes.

In 1992, Chopard collaborated with L'Oreal to discharge fine aromas under the regarded Chopard mark. The organization's first scent, sweet and well known ladies' aroma Casmir, appeared in 1992 to extraordinary achievement, and produced a progression of flankers. The main men's fragrance, Heaven, was presented in 1994. The organization offers huge numbers of its scents in flacons that take after a gemstone (Wish, for instance, from 1999) and has presented aromas that harmonize with a watch or adornments accumulation, for example, the Happy Spirit aromas, which have a relating timepiece gathering.

Fashioner Chopard has 39 scents in our aroma base. The soonest release was made in 1986 and the most up to date is from 2017. Chopard scents were made in a joint effort with perfumers Nathalie Lorson, Thierry Wasser, Michel Almairac, Mark Buxton, Olivier Polge, Bruno Jovanovic, Emilie (Bevierre) Coppermann, Jean-Christophe Herault, Dominique Ropion, Veronique Nyberg, Alienor Massenet, Alberto Morillas, Christine Nagel, Amandine Marie, Nicolas Beaulieu, Lucas Sieuzac, Nathalie Feisthauer, Louise Turner, Michel Girard, Alexandra Jouet and Ursula Wandel.

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